Adventure, without it, why live?

This is the great truth life has to teach us ... that gratification of our individual desires and expression of our personal preferences without consideration for their effect upon others brings in the end nothing but ruin and devastation.

A completely indifferent attitude toward clothes in women seems to me to be an admission of inferiority, of perverseness, or of alack of realization of her place in the world as a woman. Or--what is even more hopeless and pathetic--it's an admission that she has given up, that she is beaten, and refuses longer to stand up to the world.

... business training in early life should not be regarded solely as insurance against destitution in the case of an emergency. For from business experience women can gain, too, knowledge of the world and of human beings, which should be of immeasurable value to their marriage careers. Self-discipline, co-operation, adaptability, efficiency, economic management,--if she learns these in her business life she is liable for many less heartbreaks and disappointments in her married life.

As unmarried business women we must constantly use our opportunities in business in such a way that we are prepared for the marriage which may be ours tomorrow.

The home is a woman's natural background.... From the beginning I tried to have the policy of the store reflect as nearly as it was possible in the commercial world, those standards of comfort and grace which are apparent in a lovely home.

Our chaotic economic situation has convinced so many of our young people that there is no room for them. They become uncertain andrestless and morbid; they grab at false promises, embrace false gods and judge things by treacherous values. Their insecurity makes them believe that tomorrow doesn't matter and the ineffectualness of their lives makes them deny the ideals which we of an older generation acknowledged.

Not rarely, and this is especially true of wives and mothers, the motive behind assuming a disproportionate share of work and responsibility is completely unselfish. We want to protect, to spare those of whom we are fond. We forget that, regardless of the motive, the results of such action are almost always destructive and unproductive.

... a business career for a woman and her need for a woman's life as wife and mother, are not enemies at all, unless we make them so, but may be the closest and most co-operative friends and supporter of each other.

With only one life to live we can't afford to live it only for itself. Somehow we must each for himself, find the way in which we can make our individual lives fit into the pattern of all the lives which surround it. We must establish our own relationships to the whole. And each must do it in his own way, using his own talents, relying on his own integrity and strength, climbing his own road to his own summit.