Wendelin Wiedeking: A Life of Vision and Leadership

Wendelin Wiedeking is a renowned German engineer and former CEO of Porsche AG. He is widely quoted for his insights on innovation, leadership, and the automotive industry.

Full Name and Common Aliases


Wendelin Wilhelm Wiedeking was born on June 23, 1945, in Stuttgart, Germany. Throughout his career, he has been known by this name, but also occasionally referred to as Wendelin Wiedeking or simply Mr. Wiedeking.

Birth and Death Dates


As of my knowledge cutoff, Wendelin Wiedeking is still alive. His birthdate remains the same: June 23, 1945.

Nationality and Profession(s)


Wendelin Wiedeking is a German national with a background in engineering. He has had a distinguished career in various roles, including:

CEO of Porsche AG (1993-2009)
Member of the supervisory board at MTU Aero Engines
Chairman of the supervisory board at Continental AG

Early Life and Background


Growing up in Stuttgart, Wiedeking developed an early interest in engineering. He studied mechanical engineering at the University of Stuttgart, graduating in 1967. After completing his studies, he joined Porsche as a production engineer.

Wiedeking's passion for innovation and problem-solving drove him to excel in his role. He quickly rose through the ranks, taking on leadership positions within the company. His vision and expertise played a significant role in shaping Porsche into the successful brand it is today.

Major Accomplishments


As CEO of Porsche AG from 1993 to 2009, Wiedeking oversaw a period of unprecedented growth and transformation. Some notable achievements during his tenure include:

Introduction of the Boxster: Wiedeking played a key role in launching the Boxster, which helped revitalize the company's sports car lineup.
Merger with Volkswagen Group: In 2012, Porsche merged with its parent company, Volkswagen Group. This strategic move significantly expanded Porsche's global reach and resources.
Expansion of Product Line: Under Wiedeking's leadership, Porsche introduced new models such as the Cayenne SUV, further diversifying the brand.

Notable Works or Actions


Wiedeking has been involved in various initiatives throughout his career, including:

Sustainability efforts: As CEO, he implemented environmentally friendly manufacturing processes and invested in sustainable technologies.
Research and development: Wiedeking supported Porsche's research and development efforts, driving innovation in areas such as hybrid and electric vehicles.

Impact and Legacy


Wendelin Wiedeking's impact on the automotive industry is undeniable. His leadership transformed Porsche into a global powerhouse, renowned for its innovative designs and high-performance capabilities.

Wiedeking's legacy extends beyond his professional achievements. He has inspired future generations of engineers and entrepreneurs with his commitment to innovation and sustainability.

Why They Are Widely Quoted or Remembered


Wendelin Wiedeking is widely quoted and remembered due to his:

Visionary leadership: His ability to drive change and adapt to a rapidly evolving industry.
Innovative spirit: He championed cutting-edge technologies, pushing the boundaries of what was thought possible in automotive design.
* Authenticity: Throughout his career, Wiedeking has remained true to his values, prioritizing innovation, quality, and environmental responsibility.

Wendelin Wiedeking's remarkable life serves as a testament to the power of vision, perseverance, and leadership. His quotes continue to inspire professionals and enthusiasts alike, offering insights into the art of innovation and the importance of staying ahead of the curve.

Quotes by Wendelin Wiedeking

In the future the fundamental idea is to stand on three legs, which means if one product is up maybe the other is down,
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In the future the fundamental idea is to stand on three legs, which means if one product is up maybe the other is down,
If size did matter, the dinosaurs would still be alive.
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If size did matter, the dinosaurs would still be alive.
It took us a long time to check whether the Cayenne would destroy or hurt the brand image,
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It took us a long time to check whether the Cayenne would destroy or hurt the brand image,
This will allow us maintain research and development spend, and have the potential to offer the market new products from one year to another.
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This will allow us maintain research and development spend, and have the potential to offer the market new products from one year to another.
Volkswagen sells only 2.8 percent of its products in the same segments as Porsche. An overlap first starts to become relevant for antitrust authorities when it is 25 to 33 percent.
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Volkswagen sells only 2.8 percent of its products in the same segments as Porsche. An overlap first starts to become relevant for antitrust authorities when it is 25 to 33 percent.
We are on course, ... Although development sector costs are still increasing because of new projects, we remain highly profitable.
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We are on course, ... Although development sector costs are still increasing because of new projects, we remain highly profitable.
We do not expect any weakening of our sales or position in the USA, ... An overwhelming majority of dealers are still signaling to us that demand is good.
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We do not expect any weakening of our sales or position in the USA, ... An overwhelming majority of dealers are still signaling to us that demand is good.
We have once again significantly outperformed even the very ambitious targets we have given ourselves, and this is despite the overall weakness of the world economy, which certainly has not given any momentum to the automotive industry as a whole.
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We have once again significantly outperformed even the very ambitious targets we have given ourselves, and this is despite the overall weakness of the world economy, which certainly has not given any momentum to the automotive industry as a whole.
Our planned investment is the strategic answer to this risk,
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Our planned investment is the strategic answer to this risk,
Our planned investment is the strategic answer to this risk. We wish in this way to ensure the independence of the Volkswagen Group.
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Our planned investment is the strategic answer to this risk. We wish in this way to ensure the independence of the Volkswagen Group.
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